Outback Steakhouse maintains its Aussie Rules campaign year-round through TV and social media, emphasizing that Outback is the go-to spot for a great steak and a fun experience.

TV spots showcased limited-time menu offers, while social posts leveraged the same footage to highlight the Aussie Rules, such as: “#16: There’s nothing wrong with ordering a salad. As long as that salad comes with a side of steak & ribs.”

 TV Spots

Social Videos