The mission: take political chaos and turn it into content people would actually engage with (and maybe even make them laugh through the pain). We worked in real time, starting with whatever story was dominating headlines and reshaping it into platform-native social posts.
We built three channels:
No Kingdoms: A medieval parody, casting Trump as a self-declared king.
MadHouse: Character accounts for administration figures, each with exaggerated personalities and reactive banter.
Real Project 2025: A satirical “official” voice that spun controversial events as strategic wins. (currently being added, in the meantime, go here)
As performance data came in, we streamlined the effort. No Kingdoms and MadHouse were sunset to focus on scaling Real Project 2025, with plans to carry it through the midterms and expand into new formats beyond mockery.