Every January 1st, Outback Steakhouse sponsors Tampa’s huge college bowl game, the Outback Bowl.

The celebration doesn’t stop there—on January 2nd, fans can score a free Bloomin’ Onion or coconut shrimp based on who wins. Pick your team, grab your app, and get your game face on.

To spread the word, we rolled out a :30 TV spot and two :15s featuring Outback’s fun mascots, Bloomin’ Onion Man and Coconut Shrimp Girl.